Case Studies

 

 

 

The Challenge
  • Weetabix launching their NPD into Cash & Carry
  • RSS targeted to direct sell 400 pre-filled shipper pallets into 200 selected depots UK wide in 4 weeks
  • All 400 pallets to be on display, not in racking
  • 100% distribution target within 4 weeks of launch

 

The Achievement
  • All 400 pallets sold in, gaining 100% distribution
  • All 400 pallets displayed (backed up with photos)
  • All achieved in 3 weeks, 1 week ahead of schedule
field marketing weetabix choc

 

rss filed marketing sales and intelligence