Retail

  • 1500+ Stores & 3000+ calls per 4 week cycle
  • ASDA, Morrisons, Sainsbury's & Tesco receive heavyweight coverage
  • All other accounts also covered

Retailer Systems:

  • In-depth knowledge of Retail Link, Tesco Link, Horizon & MSD

Interventions:

  • Reduce out of stocks and book stock errors
  • Improve Compliance to ranging, space, POS and Displays
  • Increase space on shelf, pre-sell forthcoming promotions to gain
    forward stock and secure additional display space

Return on Investment Models:

  • All interventions reported using an agreed ROI model

Competitor Intelligence:

  • Fast track feedback on all areas affecting sales
  • Distribution/Space monitor on your lines
  • Retail Pricing monitor

People Management:

  • All personnel targeted on their interventions to ensure maximum ROI

Call Planning:

  • Protocols in place to maximise time in call v. time in car
field marketing rss field marketing sales and intelligence